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For Newcastle businesses pricing a single campaign page

What a landing page costs in Newcastle: the published bands, and what sits inside them.

Published Australian prices for one campaign page run from about nine hundred dollars to around two and a half thousand, and the gap is copy and tracking rather than more page.

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A single landing page in Australia is published from about nine hundred dollars, and a page with its own writing and tracking sits between roughly one and two and a half thousand.

The quotes that look cheap are usually a template with the business name dropped into it.

01

What one page is published at

Australian studios publish landing pages from about nine hundred dollars for a simple one, and from roughly eighteen hundred to two and a half thousand once the page has several sections and a gallery.

These are figures the studios put on their own websites. What moves them is how much of the page somebody has to write.

The published bands

  • From about $900.

    A headline, one block of content, a small form and a footer, built on a template.
  • About $1,800.

    Two or three content blocks, an image gallery and a longer form.
  • About $2,400 and up.

    Four to six blocks, written for one campaign rather than adapted from a site.
  • $250 to $1,000.

    Template work, where the layout already existed and the words were pasted in.
Get my free reportA report on your own site, showing where your enquiries come from today and what a campaign would have to beat.
02

What sits inside the price

Four things: the writing, the design and build, the form and where it sends enquiries, and the tracking. A quote that names only the build is pricing one part of four.

Two quotes at the same number often hold different amounts of work. Asking for the split makes them comparable.

The four parts

  • The writing.

    The headline and the offer have to say what the advertisement said, or the visitor leaves.
  • The design and build.

    One page, fast on a phone, with nothing on it that leads away from the form.
  • The form and where it goes.

    An enquiry that lands in a mailbox nobody watches is a lost job.
  • The tracking.

    Without it the spend cannot be judged, and conversion tracking is a separate piece of work.
Get my free reportA report on your own site, showing where your enquiries come from today and what a campaign would have to beat.
03

When a page is the wrong buy

A landing page earns its money by catching paid traffic, so without advertising running there is nothing for it to catch and the money goes further elsewhere.

The page is the cheapest part of a campaign. The spend around it decides whether the page ever gets read.

Three cases

  • No advertising is running yet.

    A page with no traffic pointed at it sits unread. The campaign comes first.
  • The main website is the problem.

    If the service pages are thin, a rebuild moves more work than one page does.
  • One page is being asked to sell five services.

    That is a website. A landing page holds one offer and one form.
Get my free reportA report on your own site, showing where your enquiries come from today and what a campaign would have to beat.

Related reading from us: Newcastle web design.

Common questions

How much does a landing page cost in Newcastle?

Australian studios publish landing pages from about nine hundred dollars, with a page that includes its own writing and tracking running between roughly one and two and a half thousand.

Why is one quote $500 and another $2,500?

The cheap one is usually a template with the business name dropped in. The dearer one includes the writing, the tracking and a form that reaches somebody.

Is a landing page cheaper than a website?

Yes, by a long way. A site build is quoted in thousands because it holds every service, while a landing page holds one offer.

Do I need one if I already have a website?

Only when advertising is running. A campaign sends people to a page written for that campaign, which a service page rarely is.

What does it cost?

One monthly fee covering everything, month to month, no lock-in. The number depends on the business and gets given on the call.

What else we do

See where your enquiries come from
before you pay for another page

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