For Australian businesses
SEO
for car dealerships.
Be found for servicing, recalls, finance and trade-in questions, the searches a dealership is best placed to answer.
Tell us about your business and what you need.
SEO at spareday
Focus on the searches only a dealership can answer.
SEO for car dealerships means your website answers what prospective clients search for, in pages Google can understand and visitors can use.
spareday researches the searches, writes the pages and keeps your Google profile and reviews in step. You check the facts before anything goes live. Based in Newcastle, spareday works with businesses across Australia.
What people search
Servicing, recalls, finance and trade-ins.
Classified sites usually rank for model and stock searches. Owners and buyers also search for servicing, recalls, finance and trade-ins, which a dealership can answer directly.
- Servicing your brand
- Logbook servicing and warranty work, locally.
- Recalls
- Searched urgently by owners of that model.
- Finance and trade-ins
- Two common questions from buyers.
How it works
Write the pages people look for.
Most of the work is writing the pages people are actually looking for, then keeping the profile and reviews in step.
- A proper service department section
- Booking, servicing and parts.
- A page per current recall
- What it means for owners and how to book.
- Honest trade-in and finance pages
- How valuations work and what is added at signing.
- Reviews asked of every customer
- The same way, every time.
- Understand the searches
- What your clients type, in their words.
- Write the pages
- One useful page for each question or service that matters.
- Fix the basics
- Your Google profile, site speed and page titles.
- Check and report
- What changed in searches and enquiries, in plain words.
Before you decide
Be clear about what can be promised.
Nobody controls Google’s results, so we do not promise a position or a number of enquiries.
You own the pages and website we build, in your business's name. Ongoing work is agreed in the scope.
The same approach for other businesses is on photographers and medical clinics.
From clients
What clients say about working with spareday
“Excellent in all facets of web design with particular expertise in SEO and email marketing. Online visibility has skyrocketed since working Reece which translates as flawless customer relations, new leads and new customers.”
“He didn’t just build me a great website, he created an easy-to-manage system that allows me to make updates myself whenever I need to. He has spared me so much time doing all of this myself!”
“He was able to take our rough ideas, from concept through to reality. The site has provided an influx of new members, helping to keep our club viable.”
“Huge shoutout to Reece for building my website for Hughesys Painting Services. Since it went live my phone hasn’t stopped ringing.”
Official guidance
For independent background, read the official guidance on Google’s SEO starter guide and creating useful content for search.
A few practical details
Before we get started.
How long does it take?
It varies with your market. Useful pages usually take months to settle in the results.
Can we outrank the classified sites for our stock?
Usually not, and it is rarely worth the effort. Servicing, recalls, finance and trade-in pages are winnable.
Why focus on the service department?
Service searches are local and frequent, and a good service relationship often leads to the next sale.
What do you need for a quote?
Tell us your practice or business, where you work and the work you want more of. We discuss the scope and provide a free quote.
Who you’ll work with
Hi, I’m Reece.
I run spareday from Newcastle. Tell me what your business needs and what is already in place. I’ll work through the scope with you and explain the proposed work before you decide.
Find us
spareday in Newcastle.
12 Grey Street, Wickham, Newcastle NSW 2293.
Your next step
Tell us about your dealership.
Tell us the work you want more of. We’ll discuss a defined scope and provide a free quote.
Get a free quoteOr call 0485 017 387.