For businesses with more than one address to put on the map
Each location is a separate listing with its own reviews and its own position on the map, and the group succeeds or fails one listing at a time.
A report on your own business, showing how each location currently appears to a customer searching nearby.
By Reece Rainer
spareday, Newcastle NSW
Last updated
13 September 2026
Read time
2 minutes
Since it went live my phone hasn’t stopped ringing.
He created a stunning website for us that captures and nurtures leads with an automated email marketing system, which has filled a huge gap in the business and saved a lot of time (and money!).
Reece has been generous, reliable and knowledgeable in creating an online presence for our sporting club. He is good to work with and has good technical abilities.
A business with several locations needs a separate Google listing for each one, held under a single account.
Reviews, positions and photographs all belong to the individual listing, so one strong location does nothing for a weak one.
A real address, its own phone number, its own opening hours, and a page on the website about that location. Those four make the listing verifiable.
Sharing these across locations is the most common reason a second listing never ranks.
The business name, the categories where the locations do the same work, and the way the address is written. Inconsistency here splits the group in search.
The rule is simple: the same business, spelled the same way, everywhere it appears online.
A shared phone number, a suburb added to the business name, an address nobody staffs, and reviews answered from one account in the same words.
Each of these is a common shortcut, and each one is visible from outside the business.
Related reading from us: spareday, Newcastle NSW.
Yes, one for each real location, held under a single account. Each has its own reviews, photographs and position on the map.
They can, and it weakens all of them. A number of its own is one of the strongest signals a location has.
No. It is against Google's rules, competitors report it, and a suspended listing costs far more than the wording was worth.
Yes. A page with that location's address, hours and reviews gives the listing something to point at and something to rank with.
One monthly fee covering everything, month to month, no lock-in. The number depends on the business and gets given on the call.