For Australian businesses

Google reviews
for builders.

Ask renovation and new-build clients for a review at the points they can judge your work, including after they have lived in it.

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Tell us about your business and what you need.

Belynda ScarsbrookDaniel TiwariMiranda Hailes
Five-star Google reviews from the owners we work with
A phone in a renovated kitchen showing a Joistwell Builders review request message concept
Concept: Joistwell Builders review request message. Not a real client.

Google reviews at spareday

Ask every customer the same way.

Google reviews for builders come from asking each customer at a consistent point, with a short message that links straight to your review form.

spareday sets up the request, the timing and a routine for replying, within Google’s rules. You approve the wording, and every customer is asked the same way. Based in Newcastle, spareday works with businesses across Australia.

A laptop and takeaway coffee on a table overlooking Newcastle Interchange
Newcastle Interchange, near the spareday office in Wickham, NSW

What’s included

A simple request, sent at the right point.

Building clients can judge different things at different stages: how the build was run, how variations were handled and how defects were fixed. The request is timed so each client can speak to those things.

Your wording
A short request in your business’s voice, sent to every client.
A direct link
One tap opens your Google review form, so nobody has to search for your listing.
Consistent timing
The request goes out at the same point for everyone, so nobody has to remember to ask.
Replies to reviews
A short, polite reply to each review, including the critical ones.

When to ask

Handover is not the only point to ask.

Handover can be busy. A later request often gets a more considered review.

Defects sign-off
When the last items are closed out.
Six to eight weeks after moving in
When the client has settled into the finished home.
A year later
After a year of living in it, every client can comment on how the work has held up.
Pick the moment
Choose the point in your work when customers can judge it fairly.
Write the message
Short, in your words, with a link straight to your review form.
Send it to every customer
Automatically where your systems allow, at the same point for everyone.
Reply to what comes in
Briefly and politely, including to critical reviews.

Within the rules

Follow Google’s review rules.

No incentives
No discount, gift or donation in return for a review, under any name. It breaks Google’s policy, and the reviews can be removed later.
Ask everyone the same way
Choosing who to ask based on how they feel is called gating, and it breaks Google’s policy.
Real customers only
Every review comes from a real customer. Nobody in the business writes them.

If a job went wrong, reply briefly and factually, without detail about the client’s home, and offer a phone call to discuss it.

The review link and any messaging accounts sit in your business’s name, so the setup keeps working if you stop working with us. Ongoing support is agreed in the quote.

If your reviews are already recent and steady, you may not need this, and we will say so. To help new clients find you, see local SEO for builders; for calls you cannot answer, missed-call text back for builders. The same service for other businesses is on cleaners and tradies.

From clients

What clients say about working with spareday

Joshua ThomasonGoogle review

“Excellent in all facets of web design with particular expertise in SEO and email marketing. Online visibility has skyrocketed since working Reece which translates as flawless customer relations, new leads and new customers.”

Otua Olanna
Otua OlannaGoogle review

“He didn’t just build me a great website, he created an easy-to-manage system that allows me to make updates myself whenever I need to. He has spared me so much time doing all of this myself!”

Richard GenetGoogle review

“He was able to take our rough ideas, from concept through to reality. The site has provided an influx of new members, helping to keep our club viable.”

Hughesys Painting logo
Jye HughesGoogle review

“Huge shoutout to Reece for building my website for Hughesys Painting Services. Since it went live my phone hasn’t stopped ringing.”

From Google reviews

Official guidance

For independent background, read the official guidance on local rankings and requesting customer reviews.

A few practical details

Before we get started.

Can we offer something in return for a review?

No. Any incentive, including a discount or a donation, breaks Google’s policy, and the reviews can be removed.

Can we only ask customers we know were happy?

No. Asking selectively is called gating and breaks Google’s policy. The request goes to every customer at the same point.

Why not just ask at handover?

Handover is often rushed. A request after defects sign-off or a few weeks of living there usually gets a more considered review.

How should we reply to a negative review?

Briefly and factually, without details of the client’s home, and offer a phone call.

What should I send for a quote?

How your work finishes, how you contact customers and how you ask for reviews now. We discuss the setup and provide a free quote.

Reece, smiling at a table with his laptop

Who you’ll work with

Hi, I’m Reece.

I run spareday from Newcastle. Tell me what your business needs and what is already in place. I’ll work through the scope with you and explain the proposed work before you decide.

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Find us

spareday in Newcastle.

12 Grey Street, Wickham, Newcastle NSW 2293.

Your next step

Tell us how your projects finish.

Describe how your projects finish and how you contact clients. We’ll discuss the setup and provide a free quote.

Get a free quote

Or call 0485 017 387.